We will start blogging again on Jan.4 Until then, Happy Holidays!
I recently completed a week of visits to current & potential clients. This included brand new beautiful multi-story health care communities, renovated retirement residences and more. But the one that sticks out in my mind is an old nursing home, convalescent center for that matter… It’s not pretty, and honestly didn’t smell that great, but the interaction I saw from the staff and residents was inspiring!
As I waited for my appointment, every single staff member spoke to me, wishing me a good day, asking if I needed help, or simply paid me a compliment (how nice)! They spoke to each other just as nicely, like they truly liked each other. And they treated the residents the same. They weren’t overly sweet and fake, but simply communicating and spreading joy. There was on gentleman in a wheelchair that spoke to me as I waited and as the nurses walked by him, she gave his shoulder a little squeeze. You could tell he appreciated it. She didn’t talk to him like a kid, but simply acknowledged him.
Other residents were in the cafeteria having what sounded like an ice cream social. They were laughing and dancing & I got a couple waves when I looked in.
This community may not be the nicest, but the residents and caretakers seemed happy, which says a lot to me!
Does your community convey this message? Remember that it can’t be fake or forced. That is obvious! But maybe you can start a heartfelt trend this holiday season by spreading some joy to your staff and residents. Hopefully they will pass it on!
Don’t forget to send us a picture of your senior community decked for the holidays! It could win you a free slide show to showcase your community to those looking for senior living options the rest of the year.
Submit here, send an email or visit our Facebook page to enter.
What events and activities do the holidays bring to your community or company?
At New LifeStyles, we try to combine holiday celebrations with giving back. Here are some of the highlights of the season’s festivities at our little company:
- Next week will be our company party, combining great food, employees and their significant others and good fun and conversation (plus, seeing people dressed up)
- The New LifeStyles White Elephant Gift Exchange with a Let’s Make a Deal twist
- Food and clothing drives for local families
- Pot Luck lunch, heavy on desserts
- Annual Charitable Donation to senior related charities
- The Annual Cookie Arrival Pool, featuring baked good anticipation
- A few days off to enjoy the family time and the holidays
What special things does your community do during the holidays? Anything special your company does for your employees? Would love to hear them! Cheers, Doug
Yep, it’s here, the Christmas season. It comes around quicker every year, seemingly right after Halloween, with Thanksgiving being extremely over shadowed by that special family day of Black Friday. Of course now, Black Friday has decided to grab the last 5-6 hours of Thanksgiving, so pretty soon, Thanksgiving dinner may just be the break between morning and afternoon shopping deals. Eventually, I expect to see Christmas displays on Labor Day and watch kids Trick or Treat in front of Best Buy, receiving candy from those camping out for Halloween doorbusting specials.
At New LifeStyles, our elves are continuing to try and churn out new toys for our clients. We continue to work on our leads system to both eliminate junk leads and increase qualified leads. You may see less volume, but you will also save a ton of time sorting through leads that won’t help you! In 2012, we will be at most senior fairs in our markets, mainly through our guide distribution, getting more and more people familiar with your communities and businesses. We now have a site for our web design group! It show a portfolio of our work, details of our services and other helpful information. Please check it out, thanks!
December is the space reservation deadline for the following markets:
New copies of our guide should be arriving for the following markets:
For more information, contact us immediately!
Doug
