New LifeStyles is exhibiting at the LeadingAge Show in Washington, DC this week.  Its a very well attended show, combining both the domestic and international senior housing and care industry.  Our booth is 2027, so please try and come by on Tuesday or Wednesday and say hi and receive our special show only offer (you have to ask us!).

 

Observations:

 

- Due to location and international delegates, this is the best attended conference and tradeshow I have seen in a few years.  Great for the industry.

- Exposition floor is massive, with many companies making a major investment.  A good sign for our industry.

- There is a definite smaller group of advertising outlet companies then I have seen lately.  Just one or two online advertising companies besides New LifeStyles.  There are a number of the great marketing companies in attendance.  Its a tough ROI for us, since we get some good leads, but almost view it more as a branding opportunity. 

- We did have a number of companies come by interested in new web sites.  People are starting to realize that web site need to be updated like all other aspects of their community or business.

- Lunch was mediocre as always.

- There is a good “buzz” in the air.  People are here to share insights into the future, seek out information and resources, address the many issues and make a difference.  Very impressive first day!