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September 28, 2011

From the Production Dept. at New LifeStyles:

1. Keep it clean & simple – make sure it is easy to read!

2. Show an appealing, real image (not stock)

3. ALWAYS Include your contact information – address, phone, website & email

4. Make sure your contact information stands out

5. Focus on one message – don’t put too much text

6. Use appealing colors that complement your logo

7. Stick with your brand image

8. Set a goal for the ad. Will it persuade people to act?

9. Give them a reason to take the next step

10. Sometimes you have to break the rules to stand out  : )

Do you have any additional suggestions? What ads have performed best for you? Share with us!

New LifeStyles Media Solutions provides production assistance at no additional charge. Let us help you get the most from your advertising dollars.

Posted in: Ad Design
Author: Jennifer Campbell, http://www.newlifestyles.com

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New LifeStyles provides free comprehensive, quality information on senior residences and care options in print and online. We lead the market by maximizing quality and advertising exposure for our partners.

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