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August 8, 2011
In May we changed the information required for our web visitors to view our online digital guides (see post), only requiring an email address. As we expected, the number of views to the digital guides has more than doubled due to the change.
 
What this means to our advertisers: 
  • More views to their ad (branding), leading to more inquiries.
  • More opportunity to follow-up via email

We appreciate your feedback as we continue to monitor requests and focus on increasing orders for the print guides as well.

Posted in: New LifeStyles News
Author: Jennifer Campbell, http://www.newlifestyles.com
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Posted in: Article Links
Author: Jennifer Campbell, http://www.newlifestyles.com
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August 3, 2011

Listen to Doug Fusella, New LifeStyles COO & President’s interview with Patricia Grace on the Aging with Grace blog talk radio at http://www.blogtalkradio.com/patricia-grace/2011/08/02/new-lifestyles–then-and-now. Discussing New LifeStyles’ offerings and how to find senior living options.

Posted in: New LifeStyles News
Author: Jennifer Campbell, http://www.newlifestyles.com
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August 1, 2011

August is usually one of the slower months of the year in the U.S..  It’s a big vacation month, everyone catching their breath before the fall ramp-up.  That doesn’t seem to be the case this year. There are many issues with HUGE financial implications to all business and some large battles for nursing care providers and others in the health care industry.  All of this makes it very hard to keep the focus on the day-to-day, but it is crucial to keep advancing your service level, marketing your business and upgrading for your residents and customers.  We at New LifeStyles are doing everything we can to help:

  • Next month, we will unveil a new mobile platform, giving potential residents, their families and caregivers more access to your community or business!
  • We are launching new distribution initiatives, including direct mail in many of our coverage areas.
  • Our digital guides have increased versatility, allowing the user to view them across many platforms.
  • Our web saw gains in both quantity of visits and quality of those visits in the 2nd quarter.
  • If you are interested in knowing more about both the print and online advertising options at New LifeStyles, our interactive media kit  is on the web site.  After reviewing everything available, you can contact us for closing deadlines, rates, statistics and more. 
  • Our web team has signed an average of 15 new sites in the last three months, unveiling some great new looks.  Our group can design a new site, perform full search engine optimization services and now they can set up your SOCIAL MEDIA presence.  Contact Luke Jansen for details.

August is the space reservation deadline for the following markets:

  • Nevada – distribution expanding due to our local connections.
  • Portland – many options in this beautiful area of the country.
  • Seattle – demand is high in Washington for senior living and care
  • Northern New England – be part of one of our fastest growing areas
  • Connecticut/Rhode Island – Distribution and online traffic is extremely high in this population dense market
  • Atlanta – one of New LifeStyles’ most popular guides, extensive distribution and great content.

New copies of our guide should be arriving for the following markets:

-          Dallas

-          Michigan

-          Alabama

-          Philadephia/ Eastern PA

-          Boston/E.Massachusetts

-          Austin/San Antonio

-          Louisville/Lexington

For more information, contact us immediately!

To get the lastest information, friend New LifeStyles on Facebook , connect with us on LinkedIn, or follow us on Twitter.

Doug

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New LifeStyles provides free comprehensive, quality information on senior residences and care options in print and online. We lead the market by maximizing quality and advertising exposure for our partners.

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